by QCS | Apr 17, 2020 | Marketing, SEO
“When I was a boy and I would see scary things in the news, my mother would say to me, ‘Look for the helpers. You will always find people who are helping.’ To this day, especially in times of disaster, I remember my mother’s words, and I am always comforted by...
by QCS | Apr 17, 2020 | Marketing, SEO
30-second summary: Most SEOs use average monthly search volume, however, there are many other approaches and tools that can take your keyword research a few steps further. One of those tools is the Google Ads Keyword Planner. Using the Keyword Planner, we can see the...
by QCS | Apr 17, 2020 | Marketing, SEO
They say in SEO you need to use headings. Those can be H1, H2, or even H3 tags. But do they really impact your rankings? Sure, a lot of CMS systems put headings on each of your web pages by default. They do this with the title of the page (or blog post) and sometimes...
![Opting-Out of Google Featured Snippets Led to 12% Traffic Loss [SEO Experiment]](data:image/svg+xml;base64,PHN2ZyB2aWV3Qm94PSIwIDAgMTA4MCA2MjgiIHdpZHRoPSIxMDgwIiBoZWlnaHQ9IjYyOCIgZGF0YS11PSJodHRwcyUzQSUyRiUyRnFjc2dsb2JhbC5jb20lMkZibG9ncyUyRndwLWNvbnRlbnQlMkZ1cGxvYWRzJTJGMjAyMCUyRjA0JTJGNWU5NjA2ZWMxZGYwNTYuNjE5MzgxMjMtMTA4MHg2MjguanBnIiBkYXRhLXc9IjEwODAiIGRhdGEtaD0iNjI4IiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==)
by QCS | Apr 17, 2020 | Marketing, SEO
Note: This post was co-authored by Cyrus Shepard and Rida Abidi. Everyone wants to win Google featured snippets. Right? At least, it used to be that way. Winning the featured snippet typically meant extra traffic, in part because Google showed your URL twice:...
by QCS | Apr 17, 2020 | Customer, Marketing, SEO
This article originally appeared on SmarterCX as 10 SEO Tips to Implement in 2020. The world of SEO, or Search Engine Optimization, is ever-changing — and can be somewhat mysterious. As Google and other search engines evolve their algorithms and implement nuances,...
by QCS | Apr 14, 2020 | Marketing, SEO
30-second summary: While it has always been important to optimize PDPs, which serve as one of the main entry points to a site, it is a good time for online retailers to maximize the performance of traffic to these pages, ensuring high-intent visitors are able to find...
