by QCS | May 14, 2020 | Business, Marketing
Sales is filled with endless A/B testing. You try a bunch of approaches, and some of them work while some of them don’t. To be honest, all these approaches work on an individual level. Something that works for one person may not necessarily for someone else....
by QCS | Apr 20, 2020 | Business, Customer, Marketing
To keep customers active in your loyalty program, it’s essential to reward members beyond discounts and demonstrate the value of continuous participation. Research featured in the International Journal of Hospitality Management found that “providing social rewards...
by QCS | Apr 17, 2020 | Business, Marketing
Marketplaces are their go-to channel. As millennials take over B2B purchasing, the broad category of B2B commerce is ripe (and ready!) for disruption into the 2020s. In this post, we’ll explore the supply and demand side of B2B marketplaces, discuss some innovative...
by QCS | Apr 10, 2020 | Advertisements, Business, Content, Marketing
Some of us might roll our eyes watching TikTok videos but let’s face it, this newest social media app is nothing short of addictive. Whether it’s the hilarious comedic shorts and duets or the silly reactions and funny pet videos – TikTok has taken the world by storm....
by QCS | Apr 10, 2020 | Business
We’re living in uncertain, life-altering times. As social distancing measures become more restrictive in order to slow the spread of the coronavirus (COVID-19), brick-and-mortar retailers are suffering from reduced demand or forced to close entirely. Simultaneously,...
by QCS | Apr 10, 2020 | Business, Marketing
Marketing is an ongoing process. Once you’ve established your systems and processes, it’s important to continually check in and reevaluate. And that’s because, in the course of running a business, things change. Your brand expands or shifts focus. Your customers’...
