by QCS | May 13, 2020 | Content, Marketing
30-second summary: Every successful content campaign understands its audience and knows their pulse. How do you know whether your content campaign is worthy of being viral? Fractl’s first in-depth study into viral emotions found that the most common emotions invoked...
by QCS | Apr 18, 2020 | Content, Marketing
Copywriting is simply a type of writing used to get an audience to act, but as any copywriter knows, achieving that is not so simple. As there are a number of factors that influence whether a reader takes action, there exists a plethora of copywriting formulas to help...
by QCS | Apr 10, 2020 | Advertisements, Business, Content, Marketing
Some of us might roll our eyes watching TikTok videos but let’s face it, this newest social media app is nothing short of addictive. Whether it’s the hilarious comedic shorts and duets or the silly reactions and funny pet videos – TikTok has taken the world by storm....
by QCS | Apr 10, 2020 | Content, Marketing, SEO
Creating content can feel incredibly difficult right now. If you’re like me, you’ve spent the last few weeks oscillating between a can-do approach and hours of staring into space. Here’s how to tap into those very real emotions and channel them into more impactful...
by QCS | Apr 5, 2020 | Content, Marketing
There’s no denying that content is still the king. And that’s why you probably spend many hours or, maybe, even days meticulously putting together what seems like great content. But what if, even with all your hard work and dedication, your content fails to drive the...
by QCS | Apr 5, 2020 | Advertisements, Content, Marketing
The COVID-19 outbreak has affected all aspects of our lives, including marketing. Even if your business is not health-related, you are most likely incorporating the pandemic into your content and messaging. Yet you are also most likely trying to figure out exactly how...