by QCS | Apr 17, 2020 | Customer, Email Marketing, Marketing
Marketers have been concerned about their promotional emails landing in Gmail’s Promotions tab since Google launched Tabs in 2013. Back then, the concern was almost a hysteria, with rampant fears of Tabs causing a crash in email engagement and email revenues. ...
by QCS | Apr 17, 2020 | Email Marketing, Marketing
What are email headers used for? Email headers are usually used to see information such as who has sent and received a message, where the message has passed through a server, and what kind of errors may have prevented the email from reaching its intended destination....
by QCS | Apr 10, 2020 | Email Marketing, Marketing
In 2018 and 2019, the buzz in online digital circles was about “GDPR” – Europe’s General Data Protection Regulation that outlined all the roles and responsibilities of companies and brands in relation to data privacy. And now in 2020, look for a similar amount of buzz...
![[Guide] Email Marketing for Charities & Not-For-Profits](data:image/svg+xml;base64,PHN2ZyB2aWV3Qm94PSIwIDAgNzY4IDUxMiIgd2lkdGg9Ijc2OCIgaGVpZ2h0PSI1MTIiIGRhdGEtdT0iaHR0cHMlM0ElMkYlMkZxY3NnbG9iYWwuY29tJTJGYmxvZ3MlMkZ3cC1jb250ZW50JTJGdXBsb2FkcyUyRjIwMjAlMkYwNCUyRkhlYWRlci1DaGFyaXR5LUd1aWRlLWNvcGllLTc2OHg1MTIuanBnIiBkYXRhLXc9Ijc2OCIgZGF0YS1oPSI1MTIiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+)
by QCS | Apr 10, 2020 | Email Marketing, Marketing
Charities and not-for-profit organizations know what the secret to successfully tackling a mission is: building an army of fearless supporters to aid the cause they are fighting for. In order to build such a valiant army, you need emotive messaging and powerful...
by QCS | Apr 10, 2020 | Customer, Email Marketing, Marketing
Disaster planning is all about preparing for rare events, whether they’re epidemics, hurricanes, blizzards, wildfires, floods, earthquakes, or some other calamity. Crisis messaging should be a part of any disaster planning so you can communicate effectively with your...
by QCS | Apr 5, 2020 | Customer, Email Marketing, Marketing
Brand advocates are the cheerleaders that help your brand engage and build relationships with future prospects, leads, and customers. These loyal patrons are invaluable for a brand, and Sleep Number knows exactly how to tap into this powerful customer base. Before...
