The Best Instagram Stories of 2019

The Best Instagram Stories of 2019

Instagram Stories was one of the most dynamic social media channels in 2019. So much happened with Stories — from new developments with the product to strong returns on Stories ads and organic reach. Over 500 million people use Instagram Stories every day. I’m...
What Is a Supply-Side Platform (SSP) and How Does It Work?

What Is a Supply-Side Platform (SSP) and How Does It Work?

Programmatic is becoming a dominant form of media buying in digital advertising. In fact, for digital advertising, more than 86% of display ads in the US in 2020 will be purchased using programmatic. Advertisers increasingly prefer to purchase ad spaces automatically...