by QCS | Mar 13, 2020 | Advertisements, Marketing
Scale your video librarySince introducing six-second bumper ads in 2016 as a way to help you reach more mobile viewers, we’ve found that they punch far above their weight when it comes to effectiveness. But producing a six-second video requires additional time and...
by QCS | Mar 13, 2020 | Marketing
Text marketing campaigns are a great tool for businesses as they seek to connect with their audiences. Because SMS marketing feels so personal, people tend to open most branded text messages and interact with them. In fact, statistics show text message marketing has...
by QCS | Mar 13, 2020 | Customer, Email Marketing, Marketing
When outdoor retailer Orvis set out to launch a new line of adventure products for dog lovers, they faced a challenge familiar to every retailer. On one hand, they knew an email campaign that simply advertised the new canine products might generate a limited number of...
by QCS | Mar 13, 2020 | Customer, Marketing
Today, mobile phones allow people to engage more often, in more ways, and from more places than ever. This means the once linear path from discovery to consideration to purchase has not only evolved, but is always evolving.Consider a woman from a recent study, who...
by QCS | Mar 13, 2020 | Marketing
Persuading a customer to buy your product is one thing, but convincing them to remain loyal to your business is another. Customers stop using certain solutions for a variety of reasons. Whether they switched to a competitor or they don’t have enough room in their...