by QCS | Mar 27, 2020 | Advertisements, Customer, Marketing
Social media is a given for most B2C businesses. But what about B2B SaaS companies? Here are the top questions we hear the most from SaaS businesses considering investing in social media marketing: “What’s the value of social media for my business?” “What type of...
by QCS | Mar 27, 2020 | Email Marketing, Marketing
Email is often underutilized by small, local businesses despite the fact that it boasts a whopping 122 percent ROI — more than four times that of social media and direct mail. Whether you own or operate an auto repair shop, landscaping business, tax preparation...
by QCS | Mar 16, 2020 | Customer, Marketing, SEO
With customer experience (CX) becoming an integral part of doing business today, CXOs across industries are working feverishly to delight consumers along each step of the buyer journey. At a high level, ensuring a positive CX means eliminating the friction between the...
by QCS | Mar 16, 2020 | Marketing
For better and often for worse, marketers and brands feel compelled to weigh in on public tragedies, natural disasters and other major social upheavals – some with sincerity and some opportunistically. The coronavirus is no exception. Inbox blowing up with coronavirus...
by QCS | Mar 16, 2020 | Marketing
Marketing Podcast with Justin Brady Podcast Transcript Today on the Duct Tape Marketing Podcast, I sit down with PR expert, writer, and podcaster Justin Brady. Brady partners with companies in the emerging tech space, designing strategies and crafting stories that...