by QCS | May 13, 2020 | Marketing
Should marketers be investing in top-of-funnel campaigns or performance advertising right now? That question is being hotly debated in a lot of places, including major earnings reports where performance seems to be winning. Making the case for brand. New consumer data...
by QCS | May 13, 2020 | Content, Marketing
30-second summary: Every successful content campaign understands its audience and knows their pulse. How do you know whether your content campaign is worthy of being viral? Fractl’s first in-depth study into viral emotions found that the most common emotions invoked...
by QCS | May 13, 2020 | Email Marketing
Imagine this: You open your inbox, and there sit a dozen new articles that you’d be thrilled to share to social media. Simple as that! Welcome to the world of email newsletters, where experts from a wide spectrum of topics are finding and sharing the best content they...
![How We Ranked a Single Page for 2.6K Keywords Driving 30K Monthly Searches [Case Study]](data:image/svg+xml;base64,PHN2ZyB2aWV3Qm94PSIwIDAgMTA4MCA2MjgiIHdpZHRoPSIxMDgwIiBoZWlnaHQ9IjYyOCIgZGF0YS11PSJodHRwcyUzQSUyRiUyRnFjc2dsb2JhbC5jb20lMkZibG9ncyUyRndwLWNvbnRlbnQlMkZ1cGxvYWRzJTJGMjAyMCUyRjA1JTJGNWVhYjYyOTkyZjhkZjIuMDY3MTc2MjQtMTA4MHg2MjguanBnIiBkYXRhLXc9IjEwODAiIGRhdGEtaD0iNjI4IiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==)
by QCS | May 13, 2020 | Marketing, SEO
For the last decade, I’ve touted the enormous long-term value of a dualistic approach to content marketing for SEO. By leveraging data-centered campaigns, paired with personalized outreach to top publishers, we regularly garner earned media placements for our clients....
by QCS | May 13, 2020 | Podcast, SEO
Episode Overview: Uncertainty and anxiety left many companies unsure of how they’d weather the first full month of most shelter in place orders due to COVID-19. Some adapted quickly, while others came up short in their projections. Join host Ben as he chats with...
