by QCS | Apr 14, 2020 | Marketing, SEO
30-second summary: While it has always been important to optimize PDPs, which serve as one of the main entry points to a site, it is a good time for online retailers to maximize the performance of traffic to these pages, ensuring high-intent visitors are able to find...
by QCS | Apr 14, 2020 | Marketing
Virtually every B2B marketing automation vendor provides tools for email campaign development and execution (including landing pages), as well as lead capture, scoring and nurturing. The platforms also typically provide centralized marketing databases and a basic...
by QCS | Apr 14, 2020 | Marketing, Social Media
Let’s cut to the chase: Nowadays, a stellar Instagram bio is practically mandatory. Your Instagram bio is the digital equivalent of that storefront. Everyone who visits your profile is a potential customer. If your Instagram bio is a snoozer—or worse: cringeworthy—you...
by QCS | Apr 12, 2020 | Marketing
It’s a long and expensive process to find, hire, and train new sales talent. Once you’ve hired your new sales rep, you need to invest time to onboard them and get them up to speed. It’s especially important to ensure you build their knowledge in a variety of topics,...
by QCS | Apr 10, 2020 | Email Marketing, Marketing
In 2018 and 2019, the buzz in online digital circles was about “GDPR” – Europe’s General Data Protection Regulation that outlined all the roles and responsibilities of companies and brands in relation to data privacy. And now in 2020, look for a similar amount of buzz...
