MarketingSocial Media

Social Media Management in Times of Crisis

These are times of fast-changing news around COVID-19. It’s clear that what we are facing — not just as marketers, as friends, and parents and colleagues — is unprecedented. And we’re all in it together. In times like these, people look to each other, and to...

Marketing

Why and How Can SaaS Companies Leverage Them

The collaborative aspect of the internet has completely changed the way we do business.  It made it easier than ever for us marketers to reach out to our target audiences with more accurate messages. On the other hand, it gave our prospects and clients a...

MarketingSEO

How to Query the Google Search Console API

If you’ve been an SEO for even a short time, you’re likely familiar with Google Search Console (GSC). It’s a valuable tool for getting information about your website and its performance in organic search. That said, it does have its limitations. In this...

SEO

5 Ways to Increase your Influence as an In-House SEO

For most businesses, SEO is the second biggest driver of traffic to their website and, depending on the brand, SEO can be THE biggest traffic driver. However, even in companies that understand how important SEO is for generating traffic, the SEOs themselves...