KPIs: The Most Important Characters in Your Company’s Story
Some things are easier to measure than others. Measuring improvement is not one of those things. A baby’s first steps after crawling is an improvement. Waking up without a stuffy nose for the first time in a week is an improvement. Not burning your dinner...
How To Use Social Media Analytics To Create The Best Content
We’re living in an era where we can do almost everything online. Some people – take bloggers and social media influencers, for example – even have too much fun sharing bits and pieces of their lives on social media in hopes of entertaining or enlightening an...
5 Simple Tips for Effective Social Video Branding Campaigns
In the old days, people used to meet in person to get their news, exchange information, and trade goods. This was known as the marketplace, and you could usually find it near a port in the big cities. Fast forward a century later, and people still need a...
How Brands Can Leverage Pinterest To Make Sales
Did you know: Pinterest is such a key part of the buying journey for its users that over 90 percent of weekly active Pinners use Pinterest to make purchasing decisions. Talk about buying power! Not only are Pinterest users making purchase decisions on the...
Introducing Buffer + Shopify: Simplified Shopify reporting in your Buffer dashboard
One thing we’ve heard over and over is that logging into social media analytics tools can leave marketers feeling a little lost. Sure you can see the reach and engagement of your posts but how is this really impacting your business? Social media...
seven ways we protect your privacy
Keeping you safe online is a top priority at Google, especially for the thousands of Googlers who work on privacy and security around the world. Today on Data Privacy Day, we’re sharing some of the many ways we keep you safe online and across our...
Join us for the digital Google for Games Developer Summit
Last month, Game Developers Conference (GDC) organizers made the difficult decision to postpone the conference. We understand this decision, as we have to prioritize the health and safety of our community. GDC is one of our most anticipated times of the year...