{"id":223719,"date":"2020-03-12T21:05:00","date_gmt":"2020-03-12T15:35:00","guid":{"rendered":"https:\/\/www.qcsglobal.com\/marketing\/earn-more-clicks-with-animated-gifs\/"},"modified":"2020-04-18T17:10:45","modified_gmt":"2020-04-18T11:40:45","slug":"earn-more-clicks-with-animated-gifs","status":"publish","type":"post","link":"https:\/\/qcsglobal.com\/blogs\/earn-more-clicks-with-animated-gifs\/","title":{"rendered":"Earn more clicks with animated GIFs"},"content":{"rendered":"\n<article class=\"post-body\">\n<section class=\"post-contents\">\n<div id=\"breadcrumbs\" class=\"breadcrumbs\" style=\"font-size: 14px;\">Earn more clicks with animated GIFs<\/div>\n<p>Animated GIFs are fantastic ways to spur audience engagement. And now it\u2019s possible to add animated GIFs to your VerticalResponse emails.<\/p>\n<h2>There are a lot of great reasons to add GIFs to your emails:<\/h2>\n<ul>\n<li>Tell stories in a visually engaging way<\/li>\n<li>Command attention for calls to action: animated \u201cbuy now,\u201d \u201cread more\u201d and \u201cdonate\u201d buttons motivate clicks<\/li>\n<li>Showcase product functionality without lengthy text paragraphs<\/li>\n<li>Explain difficult concepts with simple visuals<\/li>\n<li>Convey cause and effect, or product benefits<\/li>\n<li>Offer easy to understand, step-by-step how-to tutorials<\/li>\n<li>Present multiple products or services in a small space, like slideshows<\/li>\n<li>Encourage video clicks with animated video previews<\/li>\n<li>Add humor to emails, set the mood and express emotion to lend a personalized, human element<\/li>\n<\/ul>\n<p>Animated GIFs make for livelier, more engaging emails that earn more clicks and ultimately boost sales, traffic, and fundraiser donations.<\/p>\n<p>Here\u2019s how to add them in VerticalResponse:<\/p>\n<ol>\n<li>Click on an image to edit<\/li>\n<li>Click \u201cReplace\u201d in the left sidebar<\/li>\n<li>Select \u201cUpload Your Own Image\u201d<\/li>\n<li>Upload your GIF<\/li>\n<\/ol>\n<p>That\u2019s all there is to it! You can even add an animated GIF as a background image, like so:<\/p>\n<ol>\n<li>Select the row where you\u2019d like the background GIF to appear<\/li>\n<li>Click the \u201cBackground\u201d tab<\/li>\n<li>Click \u201cReplace\u201d in the left sidebar<\/li>\n<li>Select \u201cUpload Your Own Image\u201d<\/li>\n<li>Upload your GIF<\/li>\n<\/ol>\n<p>Have questions? Need help? No problem! Head on over to the <a href=\"https:\/\/vr.force.com\/community\" target=\"_blank\" rel=\"noopener noreferrer\">VerticalResponse Help Center<\/a>\u00a0to get answers to your questions.<\/p>\n<p>Make your emails stand out from competitors and resonate with your audience. Use VerticalResponse\u2019s new animated GIF feature to create powerful marketing emails that generate results.<\/p>\n<div class=\"cta_paragraph_main \" style=\"background: #932976;\">\n<div class=\"cta_paragraph_text \" style=\"color: #fff;\">\n<div class=\"cta_paragraph_title\"><\/div>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"post-author-profile\">\n<div class=\"post-author-upper\">\n<div class=\"post-author-info\">\n<div class=\"post-author-name\">\n<h4><\/h4>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/article>\n\n<p><a href=\"https:\/\/www.verticalresponse.com\/blog\/earn-more-clicks-with-animated-gifs\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Earn more clicks with animated GIFs Animated GIFs are fantastic ways to spur audience engagement. And now it\u2019s possible to add animated GIFs to your VerticalResponse emails. There are a lot of great reasons to add GIFs to your emails: Tell stories in a visually engaging way Command attention for calls to action: animated \u201cbuy [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":223720,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[11,10],"tags":[],"_links":{"self":[{"href":"https:\/\/qcsglobal.com\/blogs\/wp-json\/wp\/v2\/posts\/223719"}],"collection":[{"href":"https:\/\/qcsglobal.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/qcsglobal.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/qcsglobal.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/qcsglobal.com\/blogs\/wp-json\/wp\/v2\/comments?post=223719"}],"version-history":[{"count":2,"href":"https:\/\/qcsglobal.com\/blogs\/wp-json\/wp\/v2\/posts\/223719\/revisions"}],"predecessor-version":[{"id":223728,"href":"https:\/\/qcsglobal.com\/blogs\/wp-json\/wp\/v2\/posts\/223719\/revisions\/223728"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/qcsglobal.com\/blogs\/wp-json\/wp\/v2\/media\/223720"}],"wp:attachment":[{"href":"https:\/\/qcsglobal.com\/blogs\/wp-json\/wp\/v2\/media?parent=223719"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/qcsglobal.com\/blogs\/wp-json\/wp\/v2\/categories?post=223719"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/qcsglobal.com\/blogs\/wp-json\/wp\/v2\/tags?post=223719"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}