by QCS | Mar 27, 2020 | Advertisements, Marketing
COVID-19 has evolved into a global event impacting public health as well as the economy. These are uncertain times, and we don’t have all the answers, but what we do know now is that small businesses have felt sudden changes in their campaign performance as a...
by QCS | Mar 27, 2020 | Advertisements, Content, Customer, Marketing
The Loyalty Challenge Customer retention is a challenge for all industries, but churn rates are particularly high in the telecommunications industry, averaging between 10 and 67% annually. For example, it is estimated that 75% of the 17 to 20 million subscribers...
by QCS | Mar 27, 2020 | Advertisements, Marketing
No matter what industry you are in, or how large of a budget you have, there are some standard rules I like to stick by when running campaigns on the Google Ads Display Network. Yes, no two accounts will perform the same, and the way we approach our strategies should...
by QCS | Mar 27, 2020 | Advertisements, Customer, Marketing
Social media is a given for most B2C businesses. But what about B2B SaaS companies? Here are the top questions we hear the most from SaaS businesses considering investing in social media marketing: “What’s the value of social media for my business?” “What type of...
by QCS | Mar 13, 2020 | Advertisements, Marketing
Scale your video librarySince introducing six-second bumper ads in 2016 as a way to help you reach more mobile viewers, we’ve found that they punch far above their weight when it comes to effectiveness. But producing a six-second video requires additional time and...
by QCS | Mar 13, 2020 | Advertisements, Marketing
The case for creativity has never been greater. Big thinking and bold ideas are in high demand, and creative execution is consistently confirmed as the largest contributor to driving sales. And as we see from the brands we partner with, success occurs when data and...